Interactive, human video to 3x website engagement. increase time on site. build trust. lower bounce rate. increase visitor registrations. drive sponsor enquiries.

Events exist because of human connection – meeting people face to face is the whole reason people show up. Yet most event websites are still just text and forms, with none of that human element on show. Interactive video changes that: it puts a real person in front of every visitor from the moment they land, so the site itself feels like a conversation rather than a page to read. From there, that same video can guide exhibitors, sponsors and attendees to the stand, session or package that's right for them.

Event organisers, show producers and marketing teams running B2B events, trade shows and conferences – from a single flagship show to a portfolio run across the year. If your website needs to work harder to turn visitors into exhibitors, sponsors, speakers or attendees, ReelFlow is built for you.

A hero video or a static FAQ page shows the same thing to everyone. ReelFlow combines short, authentic human video with interactive branching, so an exhibitor prospect, a sponsor, and a first-time attendee can each choose their own path through your site – guided by a real person, not a page they have to search.

Yes – that's exactly what it's designed for. A single Flow can branch by audience right from your homepage, so each visitor self-selects into the journey that's relevant to them instead of hunting through generic navigation for the page that speaks to their role.

Longer time on site, lower bounce rates and more visitor activity – clicks, page explores and content engagement. One event organiser saw a 24% reduction in bounce rate, a 43% increase in time on site and a 330% increase in visitor activity after adding ReelFlow. Exhibitors and attendees often arrive at their first conversation already familiar with the show and the team behind it.

No. Many organisers reuse core Flows – why exhibit, why sponsor, why attend – across every show in their portfolio, refreshing only the show-specific detail each time. Other organisers refresh their videos frequently to deliver new messaging that is relevant to the phase of their event campaign they are in. You can also record and upload your own video, use the AI Stand-in, or work with our Services team for full production support.

Yes. The ReelFlow player adds to any existing event website with a single line of code, so there's no website rebuild to schedule around. Most organisers are live within couple of weeks.

Self-serve plans start from £39/$49 a month. Business plans, from £299/$399 a month, are built for organisers running websites at scale or across multiple shows, and include extra capacity plus access to our Services team. See the Pricing page for details, or book a call for guidance on what fits your show portfolio.

Book a call to talk through your event and show calendar, or start a free 14-day trial to explore the platform yourself. Either way, it's the same software – live on your site with a single line of code, no redesign required.