Let Your Webpage React to What Happens in Your Video

ReelFlow's Player API fires an event on every button click inside a Flow - your page can listen and update in real time.

Let Your Webpage React to What Happens in Your Video

ReelFlow's Player API fires an event on every button click inside a Flow - your page can listen and update in real time.

Advanced integration

Your video and your page can talk to each other

Each Action Button click inside a Flow fires an event your page's JavaScript can listen for - swapping text, revealing a stat, or changing an image the instant a visitor engages.

Try ReelFlow free for 14 days. No credit card required.

Get full access to the platform, build your first Flow, and see how interactive video performs on your site - before committing to anything.

ReelFlow API for advanced set-ups

Open the Player from a button click elsewhere on your page, trigger third-party tools from inside a Flow, or send custom events to GA4. You have full control over how the experience integrates with your site.

Native support for Webflow, WordPress, HubSpot, and more.

ReelFlow has step-by-step installation guides for all major platforms. Add the code to your site header once, and all future Flow deployments and updates happen entirely from the ReelFlow dashboard.

How page-video reactions work

Build

Design interactive paths directly on our intuitive canvas. Start with a proven template or build your own from scratch - just connect the steps and watch your flow come to life.

Create

You don't need a film crew to build trust. Record and upload your videos, and add to your interactive flows in minutes. Need help? Explore our video marketplace or upgrade to our AI Video Stand-In feature.

Launch

Paste our snippet of code into your CMS once and you're good to go. Publish our overlay or inline player, and update them whenever you need via the ReelFlow dashboard, without raising a developer ticket.

Performance

Track engagement patterns and conversion paths, with insights into how visitors navigate your video experiences.

FAQ

Player API questions

What is the ReelFlow Player API?
The Player API lets you extend how ReelFlow behaves on your site. You can open the Player when a visitor clicks a button elsewhere on the page, navigate to specific videos, trigger third-party tools from a button click, or send custom events to your analytics platform.
What actions can buttons inside a Flow trigger?
Buttons can play another video, redirect to a webpage (internal or external), scroll to a specific section on the page, scroll then play a new video, or close the Player. For more advanced setups, you can also trigger third-party tools like chatbots using the Player API.
Do I need a developer to set up integrations?
Basic integrations — URL redirects and UTM tracking — are no-code. More advanced setups, such as triggering a chatbot or sending custom events to GA4, require a small amount of JavaScript using the documented Player API methods.

See your page and video work together

Use the Player API to react to what a visitor does inside your video, in real time.