Turn visitors into buyers with human-first, interactive video

Increase engagement, humanise your brand, and improve conversion - without redesigning your site or landing pages

Introducing ReelFlow

Buyers have changed. Has your website?

The majority of B2B decision-makers are now Millennials and Gen Z. They prefer to watch over read. ReelFlow puts your buyers in control through the web's most popular content format, short-form video.

Humanise your brand: build trust & authenticity, at scale

There is a crisis of trust in B2B. People buy from people. Put your own team front-and-centre through authentic content and differentiate your brand long before the first sales meeting takes place.

Let visitors choose their own adventure

Stop forcing visitors to scroll and dig through your site. ReelFlow lets them self-select their own path, reducing bounce rates, driving engagement and conversion.

Not a standard video embed

Standard video is passive; ReelFlow is active. Let visitors choose their path and take action directly inside the player

Not another chatbot

Ditch the robotic text bot. Use a real human engage your visitors, build trust, and guide personally

Not an AI avatar

People buy from people, not pixels. Build genuine credibility & trust by putting your own team front-and-centre

Videos get watched. Interactive Flows get explored.

ReelFlow isn’t just another video tool. It's not a chatbot or a soulless AI avatar. ReelFlow is the trust-building, human connection that B2B websites & landing pages are missing.

Multiple people have come on to sales calls with me, and one of the first things they’ve said is, ‘I’ve watched that video on your homepage.' That’s the best kind of attribution.   

Ryan James
CEO, Rocket SaaS

In a crowded technology landscape, ReelFlow has helped us create a more engaging and human experience on our website. We’ve seen strong engagement from visitors, and it has become an important part of how we connect with our audience.

Matt McKinnon
COO, YourICP

We've had some extremely positive feedback from our community. They really appreciate the video, they get to see our face and we walk them through the website with strong call to actions and highlights about what they will discover on the page.

Noura Moussa
Head of Marketing, Paris Packaging Week

Ready to learn more?

Check out how the product works, explore our customer success stories or learn about our plans & pricing to get started.

Product Tour

Customer Stories

Plans & Pricing

Try interactive video on your site

14 -day free trial, no credit card required. Or, have questions or like to chat? 

FAQ

Frequently asked questions

Why is interactive video essential for B2B websites?

B2B buying has changed. Most buyers complete over two-thirds of their journey before speaking to sales. They’re researching independently, comparing vendors, and forming preferences long before a demo.

At the same time, research shows 87% of B2B buyers say video influences their purchasing decisions, and 78 % prefer to learn through short video over written content.

Interactive video turns static pages into guided journeys, helping buyers explore the topics they care about, hear directly from your team, and build trust before ever filling out a form.

In short, it’s the format modern buyers prefer, delivered in the environment where decisions are actually made - your website.

What problems does ReelFlow solve?

Where do we start!

ReelFlow tackles challenges facing all B2B Go-To-Market teams today: you've got complex offerings to explain, to audiences who increasingly prefer to watch than to read, and a static, underperforming website.

In a world where B2B buyers prefer to learn about products and services through video, are craving self-guided, authentic experiences and going deep into their research journey before engaging with vendors, ReelFlow transforms how visitors experience your site - turning passive browsing into guided discovery through interactive video.

Visit the Why ReelFlow page to learn more.

Who typically buys ReelFlow?

From startup, founder-led brands and B2B creators to large, complex enterprise organizations. From marketing teams aiming to improve visitor engagement and website performance to sales teams looking to engage with prospects through personalized video.

Whether you're new to video or a seasoned-pro, ReelFlow makes it super-easy to bring interactive, engaging experiences to your website.

Check out our Use Cases page to learn more.

How does the product work?

From the planning stage, to video production, publishing and performance metrics, ReelFlow provides an end-to-end experience and makes it easy to bring short-form, interactive video experiences to your website.

Customers can self-serve with our intuitive flow builder to quickly get started, or for those on our Business Plans, take advantage of our AI tooling where ReelFlow can do much of the heavy lifting for you, including video creation.

Visit our Product page and check out our interactive tour to learn more.

What results do customers typically see?

Meaningful improvements in visitor engagement: increasing time on site, pages viewed, video playback time and reducing bounce rates.

Alongside engagement, enabling visitors to more easily reach key conversion pages such as contact forms, book a demo, content downloads and event registrations.

And finally - brand humanization. Helping to authentically connect with audiences to build trust and brand familiarity through video.

Check out our Customers page to learn more.

What makes ReelFlow more effective than standard video embeds?

Standard videos are passive - buyers press play, watch once, and leave.

ReelFlow makes video interactive. Each segment lasts 60–90 seconds and invites the viewer to choose what’s most relevant next, whether that’s learning about your product, exploring pricing, or hearing from your team.

That interaction keeps visitors engaged longer, guides them deeper into your content, and builds trust through human connection.

Do I need professional video production to get started?

Not at all. You can record authentic videos yourself using your webcam or phone, work with one of our production partners for a polished finish, or use AI to generate professional-looking content in minutes.

ReelFlow makes it easy to start small: build your first interactive flow, go live, and measure the lift in engagement. As you scale, you can mix in professional or AI-generated content without changing your workflow. The platform adapts to your budget, skills, and pace of growth.

Can ReelFlow integrate with our existing site?

Yes, the ReelFlow player can be easily added to any existing website with just a single line of code.

Whether you're looking to quickly improve your existing website, or bring ReelFlow into a new site build, the ReelFlow player is fully customisable and can be easily deployed via our overlay or in-line format.

Learn more on our Product page.

How much does ReelFlow cost?

We have a range of plans to suit different requirements.

From our self-serve, Starter plans (from £95 p/m) to our Business plans (from £295 p/m), ReelFlow is designed to scale with your business and needs.

Visit our Pricing page to learn more about the options, book a demo with the team or get started with a free trial.

How do I get started?

You have options!

Sign up for a free 14-day trial to take a look around, explore our different plans via our pricing page or book a demo with the team to learn more.

Need more help

You have options!

Sign up for a free 14-day trial to take a look around, explore our different plans via our pricing page or book a demo with the team to learn more.